Gina's Thermal Reconditioning

Exclusively at Hair's Talent Salon, available only when performed by Gina Rivera or daughter, Giana

Gina has been performing Thermal Reconditioning since 1998 when not many people were familiar with it. She has mastered this technique and now has her own line. She has passed her talent on to her daughter, Giana, who also performs Gina’s Thermal Reconditioning at Hair's Talent Salon in East Haven, Connecticut.

Thermal Reconditioning is also known as Thermal Hair Straightening or Japanese Hair Straightening. This professional in-salon treatment uses a thio-based chemical and heat to permanently restructure the hair’s protein bond in order to reduce frizz, straighten curly or wavy hair, while improving the softness, shine, and manageability.

Benefits of Thermal Reconditioning

Gina’s Thermal Reconditioning (TR) is a safer, gentler alternative to other straightening systems for permanently straight, silky hair. With Thermal Reconditioning, you have the option to transform your curly, wavy, frizzy hair into straight, soft, silky and frizz-free hair with little work required at-home. If you are a straight hair addict, then this is your golden ticket! The overall reason for amazing healthy results are because the hair will need less heat and manipulation to process, which means less damaged.

  • Permanently transforms curly hair
  • Reduces frizz
  • Increases softness and shine
  • Dramatically reduce blow dry time

Gina's Thermal Reconditioning Results

Styling Your Hair After Gina's Thermal Reconditioning

Hair will be straight. The results vary depending on your hair, some clients may be straight right out of the shower and not need to blow dry. Others may need to blowdry with a paddle brush or fingers to get it super straight. Some may need the help of a flat iron for silky smooth results. For polished look, quickly slide the iron on the hair in big sections (3-5 minutes) and the hair will look polished and stays straight and frizz-free. If you need to blowdry your hair, you'll definitely notice a lot less time is needed. Some clients have gone from 45 minutes to 5-8 minutes. 

What is the Thermal Reconditioning Process?

TR includes a four-step process, a flat-ironing segment and continuous infusion of proteins/conditioners into the hair. First, a straightening solution is applied and removed when the hair reaches its optimal elastic state. Second, quarter-inch sections of hair are meticulously flat-ironed throughout the head. This process simultaneously straightens and repairs each hair. Third, a chemical neutralizer is applied to “set” the hair in its straight configuration. Fourth, the hair is rinsed, blown dry and flat-ironed to a straight, glossy finish. The entire process can take an average of 3-4 hours. Extremely tenacious, thick, long hair could take longer to complete. TR styling looks the best on one length hair. Consider growing out your layers. 

NOTE: TR requires a lot of training. This process is very tricky and can give incredible results when done properly or damage the hair beyond belief if done wrong. As long as the technician is very skilled in TR, you will not have a problem. Only Hair's Talent stylists are trained and certified to perform Gina’s Thermal Reconditioning. Gina's certified students around the globe are not.

How long will Gina's Thermal Reconditioning last?

TR is a permanent straightening service. The hair will remain straight until it grows out. It will need to be re-touched every five to eight months, depending on the natural curl pattern and how quickly your hair grows.

How much does Gina's Thermal Reconditioning cost?

The treatment starts at $650 and will vary depending on length and density.

Gina's Thermal Reconditioning Retouch

As hair grows in, we treat just the new growth. Previously treated hair is protected with GinaCurl Protection so the GinaCurl Reformer will not saturate into the previously treated hair. If there is still curl or wave in the previously treated hair, the Curl Reformer can be applied, but for a shorter period of time. The retouch is often more difficult, more delicate and there is more time involved to perform the retouch. Often the cost will be the same or more than the first treatment.

Salon Review
Sherlyn
I have been going to Gina for the gina curl and changed up now to a thermal reconditioning. My hair is so happy and growing well since she has been caring for it. It started growing well with the GinaCurl and still keeps growing with Gina’s Thermal Reconditioning too. My hair is very soft, fluid and bouncy. I am so happy I discovered Gina. I wish I had known about her sooner, I fly from California to Connecticut twice a year just for her to do my hair. I will be traveling there next month in April for my thermal reconditioning touch up. Gina is very professional and kind. I have only good things to say nothing about Gina and her amazing staff. Keep up the good work Gina.
Salon Review
Lisa from St. Croix, US Virgin Islands
I have to tell you that Gina and her staff are AWESOME, people who say that Gina's Thermal Reconditioning cannot be done on African American hair don't know what they are talking about! (l am a 44 y.0. African American woman). Gina and her staff have taken the time to gather the expertise to do exactly that. They are life changing stylists and I guarantee if you give them an opportunity to work with you, you will not be disappointed! Gina, I LOVE my new hair and my GTR and your professionalism and that of your stylists and staff is exceptional. I may live in the Virgin Islands but I guarantee the care of my hair will stay in East Haven at Hair’s Talent.
Salon Review
Mareen C
Who would think that long, thick curly hair could be a burden? People were always surprised that I kept my hair braided.  Weekly I would hear ... If I had hair like that, I would let it fly free" or "If you are going to keep it braided, why don't you just  cut it? I was trapped with it for a long, and I was trapped with it braided. Unbraided would let it billow to twice my width. I  would literally get snagged on door knobs and stair railings. I would brush things off of table tops as I walked by. It would encroach into my peripheral vision and make me claustrophobic. I could not drive with it out of the braid. Combining it out was an hour long event each day. Even braided, it would snarl. Combing had to be methodical or it would billow out of control. I couldn't think of cutting it. The weight from the length kept it flowing in a downward direction. The braid was the way to tame it. When my hair was shoulder length or shorter, each night I had to use an ace bandage wrapped around my head to keep it from the 1960s mega afro. Shorter hair would give me a granny perm look. I never complained out loud to people. There are so many people with greater burdens. But I have to say that Gina's Thermal Reconditioning has changed my life. For two weeks I was in disbelief. I kept thinking it wasn't possible. I was sure it was temporary. The results gave me hair as smooth and as shiny as glass. It was beyond my expectations. My hope was that it would give me some control. I expected it to be like other things I had tried. Past methods would straighten my hair like a crumpled piece of paper after you pull it back up. It would lay flat but it would still be crinkled. It has been over two months, and it is still smooth and shiny. My poetic friend Bonnie says, "It cascades down your back like an Ebony River". I can't thank Hair's Talent enough for this incredible accomplishment. Gina worked for seven and half hours to make this transformation happen. Looking back on that day makes me laugh. They didn’t know what to think of my reaction. I only had a slight smile. I can only say I must have been in shock and disbelief. I remember saying to myself as I pulled away in my car, “please don't wake up now." The next time I saw them, they knew I was thrilled. I had tears of joy in my eyes.
Salon Review
Anderson B in Virginia
I am black (Afro-Latina, African-American and Caribbean descent) with hair that took many years for me to manage. My hair is fine, but curly (somewhere in the 4 family), and deceptive. Years and years ago when I relaxed my hair, stylists would say I had coarse hair and would use the strongest relaxers. The opposite is true: my hair is fine, very porous and needs a lot of moisture and tender loving care. I went natural for years until I found Gina. I found her on the internet and she is not only incredibly knowledgeable about ethnic hair, she truly cares about maintaining length and promoting healthy hair when using chemicals. I started out with the thermal reconditioning, which gave me incredible results. My hair was never so healthy, shiny and full of body with a relaxer. I wanted a change from the straight look to something that would give me more volume and looser curl. I currently have the GinaCurl. It is a variation of the same products used when getting a Japanese straightening (thermal reconditioning), except Gina modifies the application and process so that my hair is not bone straight. She sets my hair on perm rods and my hair has curl now. It looks like my hair was set on flexi rods. The ends stay curled! I use Jane Carter products and my hair looks great! Gina is an artist!
Salon Review
Lisa
People who say that a Thermal Reconditioning treatment cannot be done on African American hair don't know what they are talking about! (I am a 44 Y.O. African American woman). Gina and her staff have taken the time to gather the expertise to do exactly that They are life changing stylists and I guarantee if you give them an opportunity to work with you, you will not be disappointed! Gina, I LOVE my new hair and my TR treatment and your professionalism and that of your stylists and staff is exceptional. I may live in the Virgin Islands but I guarantee the care of my hair will stay in Connecticut at Hair’s Talent!
Salon Review
Bill
"Just wanted to tell you how utterly happy I am with my latest Thermal Reconditioning. This one was the best yet and they've all been excellent. My hair has never looked better or been healthier and it's all due to you and your staff. Before I became a client I always hated my hair and wished for a miracle to happen that would give me the straight silky hair that I "should" have been born with. I consider Hair's Talent to be that long-awaited miracle.”
Can I get Thermal Reconditioning just once, and then have curls grow back? What does the hair look like in transition?
Yes. You can get Thermal Reconditioning once and have your curls grow back. But keep in mind that as the new growth emerges, you’ll notice a contrast between the treated hair and your natural re-growth. At this point you have multiple choices: You can let it grow out naturally Switch to Gina’s Straight Variation, Cut off the hair that was treated with Gina's Thermal Reconditioning.

Learn More About GinaCurl

Visit the official GinaCurl website at GinaCurl.com

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